Project Details
- Client: Premier inn
- Category: Multiple site rebranding
- Appointment: Sub-contract
Premier Inn
Project Description
This project was all about the delivery!
Our client completed the Strategy, Detailing Specifications and managed the relationship with the end client Insignia were the engine behind the delivery, managing the contractor appointments, commercials and the execution of the delivery phase.
From high level branding and lighting through to door numbers and legal disclaimers, the volume of product deployed and tracked was impressive, as were some of the logistical challenges accessing high rise building in prominent areas Once completed, the ‘purple wash’ could be seen in more than 500 locations.